Culture Eats Strategy For Breakfast

Mar 19, 2013 by

According to Peter Drucker, “culture eats strategy for breakfast.” Simply put, having the right culture in your association is more important than the best strategic plan. If you are having trouble being successful implementing a great idea, maybe you need to check your culture.

An association’s culture is its personality and it is something that develops over time. Most association executives inherit a culture that was either developed intentionally by those who came before, or grew organically.

All associations/organizations have a culture, and all cultures are earned through actions. Culture is a reflection of the styles and attitudes of staff and leadership. How you communicate, create policy, and interact with members, fuels your culture.

If you do not like the culture you inherited, you can change it, but it will take a series of actions, consistently applied, over a long period of time.

For instance…if you inherit a culture that lacks trust, you need to take actions that build trust and eliminate actions that burn trust. You will need to become obnoxiously transparent and ban secrecy wherever you are legally allowed. And, most importantly, you need to do this over and over…forever.

Know your culture, embrace it or start changing it, and then develop strategies that will work with your culture. Ignore your organization’s culture and your strategies might be on the breakfast menu.

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